Kartra Review

Website: www.kartra.com
Price: $99.00 to $499.00 per month
Discount: 25% for annual purchases
Free Trial: 14-day trial for $1
Secret Offer: 30-day trial for $1
User Rating: 4.13
Overall Rating: 4.1
Welcome to my SUPER in-depth Kartra review.

Kartra Review

In this review I’ll also show you:

  • What you can do with Kartra
  • Kartra key features
  • What I like about Kartra
  • What I didn’t like about Kartra
  • How Kartra compares to its main competitors
  • Whether or not I recommend it
  • Lots more

As a person who has tested Kartra (I guarantee you this is 100% true), I’ll help you understand what this tool is all about and how you can benefit from it.

Let’s get right into it.

Affiliate Disclaimer: I am an independent Kartra Affiliate, not an employee. I receive referral payments from Kartra. The opinions expressed here are my own and are not official statements of Kartra.


Prior to writing this Kartra review, the platform and all of its features were fully tested.

I was actually signed up for this platform and had redeemed their paid license.

This means that everything is written in this review is 100% real and is based on my own personal experience.

The platform was then assessed against the following key criteria:

  • Easy of Use: how intuitive and easy it is to use the platform.
  • Features: how many and what features the platform has, how they do their job, and what benefits you can expect from it.
  • Customer Support: What are the support options, how quickly support responds to your queries, and how they are solved.
  • Affordability: the affordability of this tool is assessed depending on its price and the different plans it offers.
  • User Ratings: I look at customer ratings on business software review portals such as G2, Capterra, Trustpilot, TrustRadius, etc., and aggregate their ratings to calculate the overall average rating.
  • Value for Money: I look at the overall quality of the tool and how it matches its price.

General Kartra Info & Overview

BEST FOR: Online businesses, marketers, small business owners, etc.
FEATURES: Drag and drop page builder, checkouts, sales funnel builder, membership sites, video hosting, customer support helpdesks, email marketing platform, lead management, affiliate management, Kartra agency
PRICING PLANS: Starter $99.00 per month, Silver $199.00 per month, Gold $299.00 per month, Platinum $499,00 per month
FREE TRIAL: 14-day trial for $1
DISCOUNT: 25% OFF on annual plans
MONEY BACK: 30-day money-back guarantee
SUPPORT: Email, help desk ticket


What Is Kartra?

Kartra is a software as a service (SaaS) product that offers marketing automation tools for small businesses, including products to manage customers, marketing, and e-commerce.

Kartra was founded in 2018 by Genesis Digital LLC which is based in La Jolla, California.

Its products and services aim to provide tools for web building, lead generation, payment management, email marketing, video hosting, appointment scheduling, web analytics, affiliate management, and customer support.

The software is sold on a monthly subscription basis to help you sell your product or services online while taking advantage of analytics, email marketing, and so much more.

All Kartra integrations operate in an ecosystem.

This means that with just one software, you can operate and execute various functionalities conveniently from one dashboard.

How Kartra Works

Kartra works as a SaaS (Software as a Service) tool.

The platform comes with a drag-and-drop builder which you can use to create your website and different aspects of your entire marketing campaign.

It is hosted in the cloud therefore you don’t have to download the software on your device.

Kartra allows you to add pages to your own subdomain, and everything from membership sites, helpdesk portal, landing pages, etc will be automatically displayed under your domain name.

Apart from the inbuilt integrations, Kartra can also integrate with some of the platforms you already use for your business.

For example, if you’re currently using MailChimp to run your email marketing campaign, you can simply add this platform to Kartra instead of switching to Kartra mail.

Who Is Kartra Best For?

There are several groups of digital entrepreneurs who could use Kartra for their business.

The platform is ideal for:

  • Online businesses looking to capture new quality leads.
  • Coaches and consultants with an existing online presence or selling online courses looking to grow your audience, or who are shifting their practice into the online market.
  • Bloggers. The platform offers multiple tools for growing under the blogging niche or website ownership.
  • Membership site creators who are having trouble launching their membership sites.
  • Public speakers looking for a platform to share their content with the online audience.

Kartra Benefits: What Can Kartra Be Used for

Kartra allows you to execute a number of functions for your business.

Unlike other platforms specifically dedicated to serving one purpose when it comes to Kartra, it is a synchronized umbrella.

For instance, if someone lands on your Kartra page, Kartra Analytics tracks the data automatically.

Or if a user fills any form, Kartra automatically subscribes him/her to your email list and so on.

However, Kartra has a lot more to offer.

Here are some other benefits this tool might offer you.

1. Kartra Can Help You Generate Leads

kartra generate leadsKartra form builder allows you to create high-quality opt-in pages making it easier to grow your email list.

It also offers immense flexibility when it comes to creating lead capture forms.

Kartra also has lead tracking links that measure the detailed performance of how your leads interact with different aspects of your page.

For example, you can identify the type of ads that generate the highest ROI or which blog posts have a high conversion rate.

Lead tracking links are a great way to generate more leads and increase sales in general.

2. Kartra Can Help You Sell Your Products & Services

kartra sell products

Kartra allows you to sell unlimited products and services from physical goods to digital services, membership courses, etc.

This tool is famously known for its checkout pages.

Therefore when it comes to setting up a systematic and gorgeous check-out cart, Kartra got you covered.

The platform that’s so much more than simply allowing you to add products and services to your account.

Kartra users can set up different tier products and split test prices for optimum conversion rates.

When using Kartra, you can set up payment gateways, add custom tags, two customer profiles,  use multiple price points, set up automated email receipts for customers, and add an autoresponder for your clients.

3. Kartra Will Let You Run Your Email Marketing Campaigns

Kartra email marketing

Creating and running marketing campaigns is another benefit of Kartra.

Kartra’s marketing campaigns are based on the famous legend Frank Kern.

When using Kartra, you can create email marketing campaigns from scratch, or you can customize the already pre-built templates.

Katra has its own email marketing platform known as Kartra mail that helps you get more clicks, customers, and conversion rates.

Kartra mail is designed to replace other email Marketing platforms such as MailChimp, Activecampaign, ConvertKit, Constant Contact, etc.

Kartra mail uses behavior-based automation to help you in your email marketing.

For instance, if a customer doesn’t open your email, Kartra automatically sends a follow-up sequence.

It also uses advanced features such as intelligence split testing, next-gen automation, and custom tags to revolutionize your email marketing experience.

4. Kartra Will Let You Run Video Marketing Campaigns

kartra video hosting

When I think about video marketing campaigns, what automatically comes to my mind is using platforms like YouTube and Vimeo.

But Kartra also offers video hosting services.

You can create video content using Kartra to push sales.

Additionally, Kartra allows you to embed your various videos created by the platform to other pages such as social media, blogs, landing pages, membership portals, etc.

Even though Kartra video hosting isn’t as impressive as YouTube and other renowned platforms, it helps you run a great video campaign to boost your sales.

It offers some unique features such as a pop-up call to action that appears when your video is playing, automatic follow-up messages, and so on.

However, Kartra has some storage limitations.

For instance, if you’re using the Starter plan, you are only offered 50 GB of bandwidth.

Therefore, when running a video marketing campaign using Kartra, I highly suggest you only host some important videos, such as welcoming videos on your opt-in page and offering videos.

5. Kartra Will Let You Build Sales Funnels

Kartra Sales Funnels

With Kartra you can also create a fully functional automated sales funnel.

The platform offers free templates that you can simply customize and use for your site.

But unlike other sales funnel builders available in the market, Kartra allows you to push sales and grow your business through marketing campaigns.

The tool features simple email marketing, customizable multi-page funnel flow, a sequence builder, among other things.

Kartra sales funnels consist of the following pages:

  • Lead capture page
  • Sales page
  • Checkout page
  • Upsell page
  • Thank you page

Key Kartra Features

Here’s a list of key Kartra features:

  • A drag-and-drop page builder
  • Checkouts
  • Sales funnel builder
  • Membership sites
  • Video hosting
  • Customer support
  • Help desk
  • Email marketing platform
  • Lead management
  • Affiliate management
  • Kartra agency

Let’s take an in-depth look at the features mentioned above.

Kartra Feature #1: Drag and Drop Page Builder

kartra drag and drop

Kartra drag-and-drop builder is highly intuitive and lets you explore your creative genius factor.

Using this feature, you can:

  • Modify page templates from Kartra’s library
  • Create a new page from scratch
  • Add projects into Kartra pages
  • Publish your Kartra pages easily

Kartra drag-and-drop page builder has no limitations.

It is used to create everything on the tool from landing pages, marketing funnels, thank you pages, sales pages, etc.

Additionally, the feature is fully functional.

With just simple clicks, you’ll be on your way to creating professional pages while enjoying optimum flexibility.

Kartra Feature #2: Checkouts

kartra checkout pages

With Kartra checkouts, you can sell so much more easily.

It helps you create irresistible checkout pages to compel your customers to make and complete purchases.

The software also allows for one-click transactions.

This means that if a previous customer or member visits your checkout, their details will be automatically filled in.

Thus they can complete a purchase with just one click.

Kartra offers both single and multi-step checkout forms.

Plus, you can manage existing customers by editing payment options, rescheduling payment dates, modify pricing or halt subscriptions until further notice.

All the flexibility to manage your customers and subscriptions can be accessed from one place.

You can also create upsells, downsells and order bumps to increase the value of your sale.

Kartra Feature #3: Sales Funnel Builder

Kartra Sales Funnels

Using Kartra, you can create, design, and launch automated sales-driving funnels within minutes.

Kartra sales funnel builder is advanced.

You can link every page created by the tool to create an interconnected multi-step funnel.

Once you’ve set up your sales funnel, Kartra will run it on autopilot 24/7.

The tool allows you to incorporate email sequence into your sales funnel, enjoy plug-and-play pre-made marketing campaigns, enables lead tagging and so much more.

Also, Kartra allows you to import campaigns from other members.

Kartra Feature #4: Membership Sites

kartra membership sites

Kartra membership sites are effective for business owners offering premium coaching or selling services.

The sites are designed to offer your clients a full learning experience.

Kartra membership sites allow you to create:

  • Multiple membership tier pricing
  • Upload drip content
  • Structure your lessons
  • Upload files, videos, or audio
  • Track your clients’ progress
  • Set up multiple membership portals

However, Kartra membership sites don’t show how far a student is in the course by percentage.

But, it shows if a student has seen the lesson before using an eye icon.

Kartra Feature #5: Video Hosting

Kartra Video Hosting

Kartra’s video hosting feature replaces tools like Wistia, Vimeo, SproutVideo, and Spotlightr.

Kartra gives you absolute control of your videos.

You can decide whether you want the video to autoplay on load, mute at the start, display the social share button, upload your video thumbnail, set autoplay, etc.

The tool also offers a variety of colors and video player skins that can match the color of your brand.

All Kartra videos are optimized for different devices.

It doesn’t matter whether your client is watching on their mobile phone, tablet, or desktop.

At the end of the day, they will have a perfect view.

You can also add a watermark with your logo or brand name to your video to mark it as intellectual property.

Kartra Feature #6: Customer Support Helpdesks

Kartra support analytics

Kartra, customer helpdesks help you create a systematic ticket scheme whenever leads or customers want to inquire about your product/service.

This feature gives a variety of options customers can use to get in touch with you such as live chat, ticket, phone call, or skype.

The tickets are grouped into opened, waiting, and resolved.

This makes it easier to keep track of all inquiries and answer questions.

Customers can also rate the assistance received.

This will help you know whether or not your team is working effectively at managing our workload.

Kartra Feature #7: Email Marketing Platform (Kartra Mail)

Kartra Email Marketing Platform

Kartra email marketing lets you do everything with email automation, tagging, sequence, broadcasts and so much more.

This feature will let you create live email and SMS sequences to communicate better with your audience.

With Kartra Mail you can:

  • Conduct intelligent split testing on your content and subject lines
  • Enjoy an assortment of templates
  • Set multiple trigger rules for your sequence
  • And so much more

Additionally, every email click, open rate, and send-out is tracked in real-time.

Therefore you can monitor open and click rates, spam complaints and subscriptions, revenue ratios, and the optimum time day, and time scores better with your leads.

Kartra Feature #8: Lead Management

Kartra Leads

Kartra leads helps you manage all your leads from one place and follow their journey every single step of the way.

From your account, you can learn the behavioral patterns of your leads, detect breaking points in your conversion process, and validate your sales blueprint.

Also, Kartra allows for advanced lead tagging and scoring.

This means you can categorize your leads into VIP, cold lead, prospects, paid customers, etc.

You can also score your leads to prompt them to take action.

For example, VIP leads get a free membership course or 50% off a purchase.

Kartra Feature #9: Affiliate Management

Kartra Affiliate Management

Kartra affiliate portals help you increase your income by converting customers into promoters.

You can easily manage an army of affiliates promoting your product/service.

Kartra affiliate management gives you the liberty and freedom to communicate with affiliates, pay commissions and incentivize them.

Using Kartra, you can set up multiple commission tiers, use PayPal adaptive payments to pay your affiliates, create custom affiliate portals, custom landing pages, subscribe and tag your affiliates and so much more.

To help you know your affiliates and manage them better, Kartra allows you to create a mandatory invite questionnaire and Terms & Conditions before they can sign up to your affiliate program.

Kartra Feature #10: Kartra Agency

kartra agency

Kartra agency is designed to enable you to run and manage clients’ accounts from a central place.

You can view all your clients from one place.

This feature allows you to:

  • Keep track of important metrics of each account in real-time
  • Create log-in credentials for clients
  • Add new clients to your portfolio
  • Generate reports

What I love most about the Kartra agency is, you don’t need to write down or remember all your client’s passwords.

The tool offers a secure master login which you can use to access the various accounts from Kartra’s secure one-click login process.

You can use Kartra agency as an:

Owner – buy and create new accounts on behalf of your clients and mark them

Contractor – link already existing accounts and simply manage them.

What Are Kartra Integrations?

Kartra Integrations

Kartra has the ability to integrate with a few different tools and platforms such as:

  • aMember
  • Authorize.Net
  • Braintree
  • Digital Access Pass
  • Elastic Mail
  • Google Calendar
  • Kajabi
  • Mailgun
  • Nexmo
  • OptimizePress
  • PayPal
  • Plivo
  • PostMark
  • S2 Member
  • SendGrid
  • Stripe
  • Twilio
  • Wishlist
  • Zapier

These Integrations are available by going to “My Integrations” on the sidebar, you may need to click “Integrations” from the top menu as well.

Kartra Review: My Personal Experience

Why I Signed up for Kartra

The main reason I decided to try Kartra is that I was looking for a membership platform that would not only offer a nice-looking and intuitive member area but would also have some important features.

And one of my colleagues suggested giving it a try.

To be honest, the features that Kartra comes with are very impressive.

And what surprised me the most is that it’s a very intuitive tool that lets to do most things very fast.

However, at the same time, I still see some room for improvement.

So let’s take a look at my observations.

What I Did Like About Kartra

  • Very intuitive and well-organized dashboard. Most similar tools are a bit tricky to use. However, it’s not the case with Kartra. I found it extremely easy to use.
  • Lots of explanatory videos. If you struggle with something there are explainer videos that should help.
  • Fast support. There a ticket system. However, support responded to me very fast.
  • Kartra Agency feature. This is a very interesting feature. If you’re an agency owner Kartra lets you manage them all from one dashboard.

What I Didn’t Like About Kartra

  • It’s not a cheap tool. One of the drawbacks I see with Kartra is that it’s quite an expensive tool.
  • Not ideal for selling physical products. For sure you can still use this tool to sell physical products. However, it’s more suited for digital products and services.
  • Lack of third-party integrations. Currently, there are only 20 direct integrations available. However, it has Zapier integration that should help you with other tools.

Kartra Pricing

kartra pricing

Kartra has four pricing plans depending on the features of each plan:

  1. Kartra Starter – $99.00 per month
  2. Kartra Silver – $199.00 per month
  3. Kartra Gold – $299.00 per month
  4. Kartra Platinum – $499.00 per month

The cheapest Kartra pricing plan is called Starter which costs $99.00 per month and the most expensive one is Platinum which costs $499.00 per month.  The main differences between the plans are the number of leads and custom domains allocated per month.

Plan Price What You Get:
Starter $99.00 per month Up to 2,500 leads, 1 custom domain, 15,000 emails per month, 50 GB bandwidth, 100 pages, 50 videos, 20 products, 2 membership sites, 1 team member, 1 helpdesk, and no Agency account.
Silver $199.00 per month Up to 12,000 leads, 3 custom domains, unlimited emails per month, unlimited bandwidth, unlimited pages, unlimited videos, unlimited products, unlimited membership sites, unlimited team members, unlimited helpdesk + Kartra Agency.
Gold $299.00 per month Up to 25,000 leads, 5 custom domains, unlimited emails per month, unlimited bandwidth, unlimited pages, unlimited videos, unlimited products, unlimited membership sites, unlimited team members, unlimited helpdesk + Kartra Agency.
Platinum $499.00 per month Up to 50,000 leads, 10 custom domains, unlimited emails per month, unlimited bandwidth, unlimited pages, unlimited videos, unlimited products, unlimited membership sites, unlimited team members, unlimited helpdesk + Kartra Agency.


There are also Enterprise level accounts available that you can get upon request.

Is Kartra Worth It?

I think Kartra is totally worth it.

First, it is pocket-friendly since a single purchase grants you access to numerous features.

Even though the plans are slightly more expensive than other platforms like GrooveFunnels, Kartra offers value for money.

Just imagine being able to execute all the essentials of your business without integrating third-party tools.

Kartra is ideal, especially for new business owners who are looking for a quick and manageable solution.

Kartra Trial

kartra trial

Kartra offers a 14-day trial period at only $1.

The trial period enables you to take Kartra for a test drive to determine whether or not the platform is the perfect fit for your business.

You can choose any of the four pricing packages during your trial period.

After your trial period elapses, you can cancel or upgrade to a higher-tier plan through Kartra’s billing self-service portal.

Note that the trial period is limited to one trial per person and product.

Kartra accepts payments via credit/ debit cards and even PayPal.

Kartra 30 Day Trial

In general, Kartra is offering 14 days for a $1 trial only. However, there’s also a way to double that trial period up to 30 days.

Kartra will give a $1 trial for 30 days to all new members who join their program and no matter what plan they choose – Starter, Silver, Gold, or Platinum.

During the Kartra trial period, you’ll get access to all the most important Kartra features to see if the platform meets your business needs.

And if for some reason you decide later that you don’t want to be a member anymore, then you’ll be able to cancel your account without any penalties or fees.

How to Get the Kartra 30 Day Trial?

In order to get the Kartra trial, the process is very simple. Just follow these steps to claim your 30-day $1 trial account:

  • Step #1: Go to Kartra’s website through this special link
  • Step #2: Click on the “START YOUR TRIAL” button

Kartra Start Your Trial

  • Step #3: On the desktop pricing page, let the page fully load
  • Step #4: Hover over to the address bar in your browser (but do not click anything). A pop-up will then appear.

Kartra 30 days trial

  • Step #5: Click “YES” on the pop-up and you’ll be applied for the 30 days trial period.
  • Step #6: Fill in your account details
  • Step #7: Confirm your email address
  • Congratulations! You have successfully claimed your Kartra trial.

Kartra Money Refund Policy

Kartra offers a 30-day money-back guarantee.

If you’re not satisfied with the platform, feel free to request a full refund within 30 days.

Refunds are only offered on the most recent payments.

You can request a refund by simply sending a message to support@kartra.com or through the help desk.

If you want to cancel your Kartra account, you must issue a 10-day notice prior to your next billing.

Kartra Customer Support

Kartra strives to offer out-of-the-world customer support to all users.

You can get in touch with the Kartra support team by sending a helpdesk ticket or emailing support@kartra.com.

For faster response, it’s possible to submit a ticket with the email address of your account.

If you have billing inquiries, you don’t have to contact or wait for a customer service response.

You can sort out all your Kartra billing issues through the billing-self serve area on your Kartra account.

You should also know that there’s a live chat option available where you’ll be able to get help immediately.

Kartra Support

As you can see from the screenshot above they’re quite fast in responding to you.

But it also important to note that after you write to their live chat it throws a message that their main live chat team works only between 8:00AM – 12:00PM PT.

This probably can cause issues if you contact them outside of their business hours.

It is also important to note that I did not have the opportunity to contact them for more serious problems. Which would show how they are able to deal with more serious problems.

Kartra Alternatives

There are known at least 6 Kartra alternatives such as:

  1. ClickFunnels
  2. Builderall
  3. GrooveFunnels
  4. Systeme.io
  5. DropFunnels
  6. OptimizePress

Here’s Kartra cimparison with its top 3 alternatives:

How Does Kartra Look Like Compared to Its Alternatives

Pricing Plans
  • Starter:
  • Silver:
  • Gold:
  • Platinum:
  • Standard:
  • ClickFunnels Platinum:
  • Two Comma Club:
  • Marketer:
  • Premium WP:
  • Funnel Club:
  • Silver:
  • Gold:
  • Platinum:
    $1,397.00 lifetime
Free Trial
$1 for 14-days
14-day free trial
$1 for 30-days
14-day free trial
Email and help desk ticket
Chat support and priority phone call for high tier groups
Submitting a helpdesk ticket
Live Chat Customer support
  • Drag and drop builder
  • Checkouts
  • Sales funnel builder
  • Membership sites
  • Video hosting
  • Customer help desk
  • Lead marketing platform
  • Lead management
  • Affiliate management
  • Share a funnel
  • Sales funnel templates
  • Drag and drop editor
  • Sales analytics
  • Actionetics
  • A/b testing
  • Upsells
  • Page elements customization
  • Full-featured product carts
  • Affiliate management center
  • Powerful lead capture forms with tagging and automation
  • Automated email/sms marketing campaigns
  • Drag and drop page builder
  • Professionally designed and optimized templates
  • Drag and drop functionality
  • Seo friendly
  • Google analytics and tracking
  • Wireframe blocks
  • Funnel and landing page templates
  • Free hosting
  • Bandwidth and SSL certificate

From the table above, most of Kartra’s features are unique as compared to its competitors.

We can also see that Kartra is among the highly-priced sales funnel and page builders available in the market.

What Sets Kartra Apart from Its Competitors

One of the main things that set Kartra from other competitors is some of its unique features.

For example, Kartra offers a video hosting feature that is packed that lets you make interactive videos that help you sell. However, you should also know that if you host your videos there it will eat your bandwidth very fast.

Also, other Kartra alternatives don’t offer integrated helpdesk portals.

Even though other platforms like ClickFunnels also support multiple functionalities, Kartra stands out when it comes to setting up high-conversion marketing campaigns.

What Kartra Is Lacking Compared to Its Competitors

Kartra doesn’t have a vast template library especially when it comes to sales funnels.

Other tools like ClickFunnels and GrooveFunnels excel in this area.

Also, Kartra doesn’t allow full customization in some templates.

This can be limiting to people who enjoy tweaking and playing around with the elements of a page to achieve uniqueness and individuality.

Kartra also falls a little behind in page loading speed.

When compared to Builderall 4.0 which comes with a mobile page accelerator and cheetah page builder, with an average page loading speed of 456msm, Kartra could definitely use some improvement.

Kartra Review: Final Verdict

To create a more comprehensive picture of Kartra, I suggest paying attention not only to my ratings and findings but also to the ratings and feedback from users of other review platforms.

User Ratings

Platform Overall User Rating
Capterra 4.5/5
G2 3.9/5
Trustpilot 3.2/5
GetApp 4.52/5
Software Advice 4.53/5
Average: 4.13/5


As you can see, the overall rating Kartra got from its users is not so bad. Only Trustpilot users rated Kartra very average.

Also, I did quick research, and here’s what I found people like the most about Kartra:

  • Extremely easy to set up everything
  • All the most important features in one place
  • Great support
  • Nice user interface
  • Great training tutorials and videos

And here’s what people are complaining the most:

  • Slow loading pages
  • The membership interface is very restrictive
  • Hosted videos eat the bandwidth fast
  • The platform is quite expensive

My Rating & Verdict

Verdict time.

Here is my overall rating for the Kartra software.

Kartra Verdict & Rating $99.00-$499.00 / month

My Recommendations to Others Considering Kartra

I suggest taking Builderall for a test drive and start your 30-day trial period for only $1.

During the trial period, take your time to understand this tool inside out.

Don’t rush into creating pages, funnels, emails, etc., since this will only make the platform challenging and hard to grasp.

Take your time to thoroughly research the features and tools offered.

This will help you to quickly master the platform and enjoy what Kartra has to offer.

Disclosure: I am an independent Kartra Affiliate, not an employee. I receive referral payments from Kartra. The opinions expressed here are my own and are not official statements of Kartra.