OfferLab Launch Event:
September 3–6, 2025

By Marius Kiniulis – September 2, 2025
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The OfferLab Launch Event is the official online launch of OfferLab.com, Russell Brunson’s new collaborative funnel-building platform.

It takes place September 3–6, 2025, and is entirely free to attend virtually.

Tickets:

Registration is first-come, first-served.

Every free ticket comes with a free OfferLab account.

📅 OfferLab Launch Event — Quick Facts

Detail	Information
📅 Dates	September 3–6, 2025
🌍 Location	100% Online (Virtual Event)
🎟️ Tickets	Free ticket includes full access + free OfferLab account
💳 VIP Upgrade	$47 for VIP (behind-the-scenes, replays, extra trainings)
🎁 Bonuses	$4,834+ in courses (Hook, Story, Offer; Expert Evolution; Traffic Secrets)
👤 Host	Russell Brunson + world-class affiliates & creators
⏰ Session Times	Sept 3: 10 AM & 12 PM PDT / Sept 4–6: 8 AM PDT

🌍 Where Does the Event Take Place?

✅ The OfferLab launch event is a 100% online, virtual event, giving you free virtual access worldwide through the official event dashboard once you register.

1. 📱 Access Anywhere → Join from your phone, tablet, or computer.
2. 🌐 Global Reach → Open to participants worldwide.
3. 🔑 Easy Entry → Once you register, you’ll get a link to the event dashboard where all sessions will stream live.
4. 🗓️ Calendar Integration → Add the sessions directly to Google Calendar, iCal, or Outlook so you don’t miss any part of the launch.

🎟️ How to Register for the OfferLab Launch Event

You can register for the OfferLab Launch Event free of charge by signing up on the official event page, which instantly gives you a free ticket and a free OfferLab account.

Every attendee gets a free ticket plus an instant OfferLab account to access the event.

Here are the exact steps to secure your spot:

1. Claim Your Free Ticket 🎟️
   • Visit the official registration page.
   • Enter your name and email.
     
   • Seats are first-come, first-served.
2. Access Your OfferLab Account 🔑
   • Immediately after registering, your free account is automatically created.
   • Use your email to log in and explore the dashboard.
3. Add the Event to Your Calendar 🗓️
   • You’ll get a one-click option to add all sessions to Google Calendar, iCal, or Outlook.
   • This ensures you don’t miss a single training.
4. (Optional) Upgrade to VIP 💳
   • For $47, unlock replays, behind-the-scenes access, daily VIP trainings, and $4,834+ in bonus courses.

In just a few minutes, you’ll be registered and ready for the September 3–6, 2025, OfferLab launch event.

💳 VIP Upgrade: What You Get for $47

The OfferLab VIP Upgrade is a $47 add-on that provides backstage Zoom access, an additional 60-minute training session each day, 7-day replays, and bonus courses, including Hook, Story, Offer, Expert Evolution, and Traffic Secrets.

You can get the VIP upgrade during registration on the official event page or by clicking the VIP Upgrade button inside your event dashboard after claiming your free ticket.

Here’s exactly what’s included:

• 🎥 Behind-the-Scenes Access
  Live Zoom access to all 4 days of training — go backstage with Russell Brunson and his guest speakers.
• ⏱️ Extra 60-Minute VIP Training Each Day
  Get one additional hour of live training after the main sessions, packed with advanced strategies and Q&A.
• 🔁 7-Day Replays
  Full access to replays of every session (including VIP trainings) for a full week after the event.
• 🎁 Exclusive Bonuses ($4,834+ Value)
  • Hook, Story, Offer Course
  • Expert Evolution: How to Develop Frameworks to Create Offers
  • Traffic Secrets Masterclass

For a small one-time payment, the VIP upgrade turns the free launch event into a mini-mastermind experience with training, replays, and courses you’d normally pay hundreds (or thousands) for.

🎟️ Free Ticket vs 💳 VIP Upgrade

Feature	🎟️ Free Ticket	💳 VIP Upgrade ($47)
Access to 4-Day Event	✅ Yes	✅ Yes
Free OfferLab Account	✅ Yes	✅ Yes
Behind-the-Scenes Zoom Access	❌ No	✅ Yes
Extra 60-Minute VIP Training Daily	❌ No	✅ Yes
7-Day Replays	❌ No	✅ Yes
Bonus Courses ($4,834+ Value)	❌ No	✅ Yes
Cost	Free	$47 one-time

👥 Who Should Attend the OfferLab Launch Event?

The OfferLab launch event is designed for anyone who wants to grow an online business by leveraging funnels, partnerships, and affiliate marketing — whether you’re just starting or already established.

Here’s who will benefit the most:

1. 🎯 Affiliates (Beginners & Advanced)
   Learn how to combine multiple offers into a single “Moneyball Funnel” and instantly get paid through automated revenue splits.
2. 📚 Digital Product Creators
   Discover how to plug your own course, ebook, or template into collaborative funnels and gain affiliates who promote it for you.
3. 🎤 Coaches & Consultants
   See how to package services into offers and add them to funnel stacks others are already promoting.
4. 🛒 E-Commerce Sellers
   Learn how to boost sales by bundling physical products with digital upsells or bonuses.
5. 🚀 Entrepreneurs & Marketers
   Anyone who wants to shortcut years of trial and error and tap into a collaborative sales system built for growth.

⚡ How to Get the Most Out of the Event

✅ To maximize your results from the OfferLab launch event, you’ll want to prepare ahead and stay engaged during each session.

Here are the best ways to get the most out of it:

1. 🗓️ Block Out the Dates
   Add September 3–6 to your calendar so you don’t miss a single live session.
2. 🎟️ Claim Your Free Ticket Early
   Seats are first come, first served. Register early to secure your spot and activate your free OfferLab account.
3. 👀 Attend Live Whenever Possible
   You’ll have the opportunity to engage with presenters and gain insights that may not always be captured in replays.
4. 💳 Consider the VIP Upgrade
   For just $47, you’ll unlock 7-day replays, extra VIP trainings, and over $4,834 in bonus courses.
5. 📝 Take Notes and Apply Fast
   The strategies are designed to be actionable — the sooner you implement, the faster you’ll see results.

By preparing in advance and actively participating, you’ll get far more than just information — you’ll leave with a clear action plan for growing your business using OfferLab.

❓ OfferLab Launch Event — Frequently Asked Questions

1. Do I need an OfferLab account to join?

Yes. The good news is your OfferLab account is created automatically when you claim your free ticket, so you’ll have instant access to the event dashboard.

2. Will I need special software to join the event?

No — the event is streamed through a web-based dashboard, so you only need an internet connection and a device (desktop, tablet, or mobile).

3. Can I register after the event has started?

Yes, you can still register once the event is live, but you’ll only get access to the remaining sessions. To access all trainings and replays, you’ll need the VIP upgrade.

4. Can I still join if I’ve never built a funnel before?

Absolutely. The event is beginner-friendly and includes step-by-step sessions for affiliates, creators, and entrepreneurs with no prior experience in funnels or sales.

5. Will I get replays without upgrading to VIP?

No — replays are only included in the VIP upgrade package. Free ticket holders must attend live to watch the sessions.

🚀 Ready to Join the OfferLab Launch Event?

📅 The OfferLab Launch Event runs September 3–6, 2025.

🎟️ Tickets are free and include a free OfferLab account.

👉 Claim Your Free Seat Now

💳 Upgrade to VIP for $47 to get replays, extra trainings, and $4,834+ in bonuses.

📚 Related resources:

🧠 How OfferLab Works & What Does It Do?
📘 How to Use OfferLab (Step-by-Step Tutorial)
💸 OfferLab Pricing
🎯 OfferLab for Funnel Builders
🎁 OfferLab for Offer Creators & Product Owners