ClickFunnels Plans & Pricing Compared

By Marius Kiniulis – July 31, 2025
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ClickFunnels pricing starts at $97/month and goes up to $5,997/year, depending on the plan you choose.

There are four main plans available — each with different limits and features — and you can pay monthly or annually at a discount.

Here’s a quick breakdown:

All plans include a 14-day free trial and a 30-day money-back guarantee.

📦 ClickFunnels Pricing Plans: A Detailed Breakdown

ClickFunnels has structured its pricing around different stages of business growth.

Each plan gives you access to core features like funnel building, email marketing, automation tools, AI content generation, and hosting — but the limits on things like contacts, courses, emails, and support vary depending on the tier.

Here’s a closer look at what each plan includes, who it’s best for, and how to choose the right fit for your business goals:

🚀 Launch Plan

$97/month or $970/year (≈ $81/month).

Designed for beginners and small business owners who want to start building funnels without overwhelm.

Includes:

📈 Scale Plan (Most Popular)

$197/month or $1,970/year (≈ $164/month).
Ideal for growing teams and marketers looking to scale quickly with more advanced tools and higher limits.

Includes everything in Launch, plus:

⚙️ Optimize Plan

$297/month or $2,970/year (≈ $248/month)
Built for advanced marketers managing high-performing funnels and affiliate programs.

Includes everything in Scale, plus:

👑 Dominate Plan (Annual Only)

$5,997/year
Built for high-volume businesses that need premium support, large contact limits, and private coaching.

Includes everything in Optimize, plus:

📊 ClickFunnels Pricing Comparison Table

The table below compares all four ClickFunnels plans side-by-side — including monthly and annual pricing, contact limits, email volume, and key features — to help you choose the right plan for your needs.

Feature	Launch	Scale	Optimize	Dominate
Price (Monthly)	$97/mo	$197/mo	$297/mo	— (Annual only)
Price (Annual)	$970/year (≈$81/mo)	$1,970/year (≈$164/mo)	$2,970/year (≈$248/mo)	$5,997/year
Workspaces	1	5	10	20
Team Members	2	5	10	20
Contacts	10,000	75,000	150,000	400,000
Emails per Month	50,000	300,000	750,000	1.2M
Courses	3	6	10	20
Custom Domains	5	Unlimited	Unlimited	Unlimited
Funnels	Unlimited (limited time)	Unlimited (limited time)	Unlimited (limited time)	Unlimited (limited time)
Visitors	Unlimited	Unlimited	Unlimited	Unlimited
AI Words	1M	2M	5M	10M
Support Level	Standard	Priority + Live Chat	Priority + Live Chat	VIP Support
Affiliate Center	❌	❌	✅	✅
Custom Code + API Access	❌	✅	✅	✅
Appointments + Boosters	❌	✅	✅	✅
Private Coaching Calls	❌	❌	❌	✅ (3H/yr)

📝 Note: All plans include free hosting, built-in email automation, funnel templates, drag-and-drop builder, and a 14-day free trial.

✅ What’s Included in All Plans

No matter which ClickFunnels plan you choose — from Launch to Dominate — you’ll get access to a complete set of tools designed to help you build, market, and grow your online business from day one.

Here’s what every ClickFunnels plan includes by default:

🎯 Funnel & Page Builder – Drag-and-drop editor with conversion-optimized templates, split testing, and funnel flow mapping
🛒 Checkout System – Secure product pages with upsells, downsells, order bumps, and Stripe/PayPal integration
📧 Email Marketing – Built-in email automation and broadcasts (no external ESP required)
📚 Course Builder – Create and sell digital courses and memberships with drip content, secure delivery, and member areas
🤖 ClickFunnels AI – Built-in AI tools to generate copy, emails, headlines, and product descriptions (usage limits vary by plan)
📈 Analytics Dashboard – Track sales, page views, opt-ins, email performance, and funnel conversion rates
🌐 Custom Domain Support – Use your own domains or choose a free ClickFunnels subdomain (.myclickfunnels.com)
🧰 All-in-One Hosting – No need for separate hosting—ClickFunnels hosts all your funnels, pages, and content
🔒 SSL Security & Compliance – Fully encrypted pages and GDPR/CCPA-ready setup
🧑‍💻 Support & Onboarding – Group onboarding calls and help center access (higher plans offer live chat and VIP support)
💸 14-Day Free Trial + 30-Day Money-Back Guarantee – Try ClickFunnels risk-free for up to 44 days

These built-in tools cover nearly everything you need to launch and grow your sales funnels — even on the entry-level plan.

As you upgrade, you simply get higher usage limits, more automation, advanced integrations, and premium support.

💳 Monthly vs Annual Costs – Which One Should You Choose?

ClickFunnels offers both monthly and annual billing on all plans except Dominate (which is annual-only).

If you want flexibility, monthly is the way to go.

But if you’re ready to commit, the annual option gives you a significant discount — saving up to 16% per year.

🔁 Monthly Billing

✅ Best for testing the platform or short-term campaigns

💼 Annual Billing

💰 Best if you’re serious about ClickFunnels and want to save money long-term

📊 Summary of Savings (Annual vs Monthly)

Plan	Monthly Price	Annual Price	Savings
Launch	$97/mo	$970/year	Save ~$194/year
Scale	$197/mo	$1,970/year	Save ~$394/year
Optimize	$297/mo	$2,970/year	Save ~$594/year
Dominate	—	$5,997/year	—

🎁 Does ClickFunnels Offer a Free Trial or Money‑Back Guarantee?

Yes — ClickFunnels offers both a free trial and a 30-day money-back guarantee, giving you a risk-free way to try the platform before committing.

🆓 Standard Free Trial (14 Days)

By default, ClickFunnels offers a 14-day free trial on all plans.

This gives you full access to the platform, including funnel building, email marketing, and course creation tools.

No limitations — just enter your billing details, and you won’t be charged until the trial ends.

🚀 Extended Free Trial (30 Days — Special Deal)

There’s also a way to get a 30-day free trial through a special extended trial offer — but it’s not available on the main ClickFunnels site.

This extended trial gives you the same full access, but with double the time to test ClickFunnels before your billing begins.

💸 30-Day Money-Back Guarantee

Regardless of which trial you use, ClickFunnels offers a 30-day money-back guarantee once your billing starts.

That means you have up to 60 days total to try it risk-free:

If you cancel within 30 days of your first payment, you’ll receive a full refund — no questions asked.

🚀 Ready to Try ClickFunnels?

If you want an all-in-one platform to build, launch, and grow your online business — ClickFunnels gives you everything in one place.

✅ Build funnels, websites, and courses
✅ Send emails, automate follow-ups, and accept payments
✅ Use built-in AI tools to save time and boost conversions